How to phrase questions and items
Some useful advice on how to formulate the questions you want to ask
The phrasing of questions is very important when it comes to constructing...
Special focus: Sensitive questions
Some advice to increase the likelihood that you will get honest answers to sensitive questions from your participants.
Getting honest answers to...
The order of your questions
Question order can have a big influence on your participants' response behavior - here is what you should know before.
When constructing a study, ...
Tips for the visual design of your survey
We present three basic design tips to make your survey look great
Did you know that visual design may influence your participants’ responses? Rega...
Failed attention checks
We’ve had occasional reports of high attention check failure rates on Prolific. We review every concern about this, and have collated our conclusio...
Biases in research
Research (and personal experience!) demonstrates that people can fall prey to an enormous number of biases. No one, including researchers, is immun...
The Likert scale and when to use it
A brief description of a widely used scale in empirical research
Likert scales, or frequency scales, consist of an ordinal scale with typicall...
Prolific IDs, data collection and security
Walking you through the nitty-gritty of collecting data and keeping it secure
Obviously, what data you collect and how you do so will vary hugely ...
Writing the Study Description and Debriefing
Writing a good study description can improve participant motivation, instructional clarity and help you meet certain ethical requirements
Before you collect data on your participants, it's important to get their consent. But this process can be a little fiddly!
If you are a Researcher...
Deciding on a reward
Wondering how much to pay your participants? Here are some useful considerations.
One of the most important elements of study setup is deciding o...